The 3-second test that can make or break your next pitch
Issue #127
This issue is brought to you by Plannin.
Pre-S: The Wildly Successful Sponsorship Studio™ opens to the public very soon. If you didn’t snag beta access, get ready—because this is going to change the way you pitch forever.
Hey travelpreneur!
Before I share some behind-the-scenes excitement, here’s a quick win for your next brand pitch:
👉 The “Scroll Test”
Before you send your next pitch, pretend you’re the brand.
You’ve got 30+ emails in your inbox… most are forgettable.
Now ask yourself: If someone scrolled past my email preview (name, subject line, first sentence)… would they stop and open it?
If the answer’s “maybe not”, it’s time to tighten the hook:
✅ Lead with clarity, not credentials
✅ Use the brand’s name in the subject line or first line
✅ Show the opportunity, fast (“I’d love to create this for you…”)
This tiny shift has landed me press trips, paid collabs, and long-term partnerships—even when I had less than 2,000 followers.
Your pitch deserves more than crickets.
Now, a little behind-the-scenes peek… 👀
Last week, I soft-launched something I’ve been working on for months.
It’s called the Wildly Successful Sponsorship Studio™—and it’s the first AI-powered system designed to help travel creators land brand deals without the second-guessing.
I used one of the tools yesterday morning to write a pitch from scratch for an opportunity I found while writing this newsletter, aaaand…
It followed my psychology-backed framework. Exactly.
It sounded like me.
And it worked.
The brand opened and replied! 🤩
If you applied to beta test—check your inbox 💌
You either have access already… or your $99 window closes for good on 11 June.
If you didn’t apply, no worries.
You’ll get your chance to join us when the doors open publicly later this month.
(Just know… this is not your average toolkit.)
For now, go run your last pitch through the scroll test.
Tweak it. Tighten it. Watch what happens.
Pitch smarter, not harder 💌
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👉 Czech Tourism is hosting an “Unexpected Well-being in Czechia” press trip this July, and they have one spot left to fill. It’s open to journalists writing for US media outlets.
👉 U.S. News & World Report is looking for a couple of cruise experts who have personally sailed on the following ships within the last two years (or have an upcoming voyage planned): Oasis of the Seas // Allure of the Seas.
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👉 Starbucks is looking for two people to take on a year-long role to document Starbucks locations around the world. Travel is fully funded, plus pay.
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Until next week (or the next issue),
Happy pitching!
Daniella
PS. When you’re ready, here are a few ways I can help you 👉 https://beacons.ai/daniellaschoeman